Edward Higgins, President and CEO

Edward J. Higgins

President and CEO of BRINMAR Consulting Group, LLC

Mr. Higgins has been a sales and marketing professional for over 40 years. He is a proven leader with an outstanding track record of new business development for his clients. Edward is a focused professional with bottom-line awareness and the diversified skills to organize and manage cross-functional groups toward the achievement of common goals.

His expertise has been utilized in both domestic and international venues; including North America, South America, Asia and Europe. International business is a particular area of activity since he possesses the knowledge and sensitivity to successfully deal with individual cultures and the nuances necessary for success. The startup of BRINMAR in early 2003 was a milestone in his career. Instead of having his employer benefit from the expertise and success he developed, he began to develop his own client base. BRINMAR can provide a complete domestic support for a foreign client including; market analysis, sales and marketing representation, domestic production analysis, value chain analysis, customer service, order entry, warehousing and distribution, etc.

Clients of BRINMAR have been companies with sales of $10.0 million to $8.0 billion per year. Although recent market activity of specific expertise includes the chemical, coatings, automotive and general industrial areas; however the impact that he can bring to his clients can cross many diverse markets and the techniques utilized are universal in their application.

Other specific applications include new business development, strategic partnerships, strategic planning, value added marketing, win/win contract negotiations, operations management, value chain analysis, competitive analysis, customer satisfaction, sales and marketing training and others.

Services

Markets Served
  • Automotive
  • Coatings/Ink
  • Construction
  • Paper
  • Nonwoven
  • Specialty Chemicals
  • Others
Services Provided
  • Market Analysis
  • Stategic Planning
  • Sales and Marketing Representation
  • Domestic Production Analysis
  • Value Chain Analysis
  • Customer Service
  • Order Entry
  • Warehousing and Distribution
  • Sales and Marketing Training
  • Others

Consulting Topics

BRINMAR can bring its unique experience and perspective to the following to your corporation through the following consultation topics. Sessions can be adapted for small and large audiences. BRINMAR also offers a train the trainer element to these sessions so that your key staff may proliferate this information over time to multiple groups within your company.

Expense Control
  • Travel
  • Meetings
  • Services
Sales Training
  • Call Preparation Strategy
  • Strategy Development
  • Who is the Decision Maker?
  • Trial Close
  • "Red Zone"
  • Competitive Analysis
  • Competitive Reaction
  • Success is in the Details
  • SMART Action Plans
  • Setting Goals
  • Attitude
  • What do you know about your customer?
Employee Issues
  • Interview Techniques
  • Motivation and Coaching
  • Responsiblity and Consequences
New Business Development
  • Market Anaylsis
  • Strategy Development
  • Identification of Market Niches
  • Strengths and Weakness Evaluation
  • Identify Customer's Needs
  • "Value Added" Product Development
  • Action Plan Development
  • Competitive Reaction
  • Short and Long Term Expectations
Templates
  • Sales
  • Sales Management
  • Interviewing
  • Press Relations
  • "Red Zone"
  • Trade Shows
Sales Marketing Training
  • Managing "Cross Functional" Teams
  • International Customer Relationships
  • International Salesperson Management
  • Who are your Customers?
  • "Turning Around" poor performers
  • When to "Cut your Losses"
  • Getting the most from Direct Reports
  • Use of Templates
  • Coaching
  • Trust but Verify
  • Information Management
  • React Positively to Adversity
  • Setting Goals
  • Attitude
  • How to Guarantee Success
Sales Meeting Preparation
  • Setting Objectives
  • Meeting Internal Customer/External Customer Needs
  • Avoid Burnout
  • Location Cost Control Ideas
  • Creating Excitement
  • Follow up
Core Values
  • Stay Focused
  • Have a "Passion to Win"
  • Embrace Change
  • Strength to lift each other up

Clients

globe with BRINMAR Clients marked

We Service Clients Worldwide

Anirox Pigments Limited

Calcutta, India

Durocas GmbH

Queretaro, Mexico

Argosy Technologies, Ltd.

Moscow, Russia

Calyx Middle East

Dubai, U.A.E.

ChemSystems, Inc.

Houston, TX, USA

Clopay Plastic Products

Mason, OH, USA

Cyltec, LLC

Tescumseh, MI, USA

IBAR Development LLC

Costa Mesa, CA, USA

ISP Mineral Products

Wayne, NJ, USA

Oertel and Troegar AG

Koednitz, Germany

Phoenix Environmental Limited

Newport Beach, CA, USA

Recycle Processes, Inc.

Naperville, IL, USA

Rockwood Pigments NA, Inc.

Beltsville, MD, USA

Sandler AG

Schwarzenbach/Saale, Germany

Shepherd Color Company

Cincinnati, OH, USA

Solomon Colors, Inc.

Springfield, IL, USA

Southern Color Company, Inc.

Cartersville, GA, USA

Timken Company

Canton, OH, USA

Tredegar Film Products

Richmond, VA, USA

Wm. T. Burnett & Company

Jessup, MD, USA

Precision Fabrics Group, Inc.

Greensboro, NC, USA

Contact

BRINMAR Consulting Group, LLC

Liberty Township, Ohio

telephone: +1 (513) 257-3000

electronic mail: bighig333@aol.com